Pipeline Builder

Design pipelines that

mirror your sales process

Build unlimited pipelines with custom stages, color-coded columns, and contact cards that display the exact data points your team relies on to move deals forward.

Custom StagesColor CodingContact CardsColumn ResourcesPipeline SettingsMultiple Pipelines

Your stages, your way

Define as many or as few stages as your process requires, from a simple three-column board to a complex enterprise funnel.

Visual clarity

Color-coded columns and customizable card layouts let your team scan the board and spot priorities in seconds.

One tool, many processes

Run separate pipelines for inbound, outbound, and partnership deals without any overlap or confusion.

Build your board

Pipeline tools that adapt to your workflow

Sales Pipeline
Lead
12 deals
$5K
$8K
$3K
Qualified
8 deals
$15K
$12K
Proposal
5 deals
$25K
Won
3 deals
$40K

Custom Stages

Add, rename, reorder, and delete stages freely. Each stage can carry its own automation rules and required fields.

Kanban Board
To Do
Research leads
Draft proposal
In Progress
Client call prep
Done
Send contract
Update CRM

Color-Coded Columns

Assign colors to each stage for instant visual recognition. Your team sees pipeline health at a glance without reading a single label.

CRM Sync
Live
Call logged
Maria Chen
Just now
Note added
James Wilson
2m ago
Recording saved
Lisa Park
5m ago

Contact Cards

Customize which fields appear on each card, including deal value, close date, owner, tags, and any custom field you create.

Team Tasks
Follow up with Acme Corp
Today
AK
Prepare quarterly deck
Tomorrow
SM
Update CRM records
Jun 12
DR

Column Resources

Attach scripts, checklists, or documents to pipeline stages so reps always have the right resources at the right moment.

Sales Performance
+23% this week
Mon
Tue
Wed
Thu
Fri
Sat
Sun

Pipeline Settings

Configure default owners, required fields on stage entry, stale-deal thresholds, and notification rules per pipeline.

Lead Nurture Flow
T
New Lead
trigger
A
Send Welcome Email
action
W
Wait 2 Days
delay
?
Check: Opened Email?
condition
A
Assign to Sales Rep
action

Multiple Pipelines

Create dedicated pipelines for different sales motions. Inbound, outbound, upsell, and partner tracks each get their own board.

Sales Pipeline
Lead
12 deals
$5K
$8K
$3K
Qualified
8 deals
$15K
$12K
Proposal
5 deals
$25K
Won
3 deals
$40K

Stage Design

Every stage tells your reps what to do next

Attach required fields, call scripts, and email templates to each stage so reps never wonder what the next step is. When a deal enters a stage, the resources they need appear automatically, reducing ramp time and increasing consistency across the team.

Kanban Board
To Do
Research leads
Draft proposal
In Progress
Client call prep
Done
Send contract
Update CRM

Multi-Pipeline

Run separate processes without the mess

Enterprise deals, SMB onboarding, and partner referrals each follow a different path. Multiple pipelines let you track each motion independently with its own stages, automation, and reporting while keeping everything in one platform.

Build your ideal pipeline

Stop forcing deals into a generic funnel.

Design pipelines that match exactly how your team sells and watch conversion rates climb.